designCONTENT offers strategic consulting expertise to leading design professionals and their clients.
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AIA Triangle
Raleigh/ Durham/ Chapel Hill -
“DesignCONTENT offers designers and architects a unique service. Andrea’s focus on the narrative structure of design has not only made our public presentations more compelling and vivid, it has helped us refine the designs themselves. The quality of our proposals has improved by considering the relationships between their formal, conceptual and narrative threads, while projects are still being developed. Working with DesignCONTENT has not only made our arguments better, it has made our work better.”
Charlie Cannon, Co-founder, LOCAL Studios
LOCAL Studios
Providence, RILOCAL Studios
Providence, RI -
Balmori Associates
New York -
OBRAS Architectes
Paris -
“Andrea worked with us in writing a tight proposal – concise and focused on content of interest to our client. She brings added value in identifying broad principles applicable to all our proposal preparation efforts, as well as to our firm’s general marketing efforts”
Bob Vuyosevich, Partner, BRB
BRB Architects
New YorkBRB Architects
New York -
“Andrea has strengthened our firm’s voice, respecting MPA’s expertise and individual approach, tailoring her process to align with our capabilities, goals, and budget. On all sorts of projects – from portfolio submissions to client presentations to in-house protocols—Andrea has been quick to assess our needs and generous with tools and techniques. Because she understands how designers think, her insights and strategic direction consistently enable us to work more effectively.”
Linda Pollak, Principal, MPArchitects
Marpillero Pollak Architects
New YorkMarpillero Pollak Architects
New York -
Cardinal Development Corp
Miami -
Marriott International
Bethesda -
CBT
Boston -
“Andrea is highly thoughtful, observant and logical in her thinking; combined with her deep knowledge and understanding of design and architecture, these qualities make her a sharp strategist and a key team player for our firm.”
Karen Alvarez, Principal, Monolayer
Monolayer
New YorkMonolayer
New York -
“Andrea brings a keen eye and intelligence to clarifying how we present our practice, verbally and graphically. Over the last two years, her nimble, strategic insights about RFQs, Proposals, Interviews, and portfolio layouts has helped us focus on the essential messages we want to convey. More importantly, her long view of our practice and grasp of our design ethos persuaded us to establish a framework for approaching any presentation, so we don’t have to constantly reinvent the wheel. Her contributions are a true asset.”
Lea H. Cloud, Founding Partner, CDR STUDIO architects
CDR Studio Architects
CDR Studio Architects
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“Andrea was incredibly helpful. She brought clear thinking and a useful outside perspective to several of our proposal efforts, helping to distill the essential ideas and craft a response that was specific to each client situation.”
Rafael Pelli, Partner, Pelli Clarke Pelli Architects
Pelli Clarke Pelli
New YorkPelli Clarke Pelli
New York -
“I’m delighted we involved Andrea in our website redesign process, as she provided invaluable input and recommendations. She created a framework, guided our information sequencing, and overall helped us navigate the process. What’s amazing to me about Andrea is that she truly utilizes her left and right brain. She brings logic and order to clutter and provides impactful, creative solutions that are completely on-target.”
Maritza Zapata, Director of Marketing and Business Development, dash design
dash design
New Yorkdash design
New York -
“As a strategic project manager, Andrea was fundamental in establishing effective and efficient communication protocols between consultant Team members and the client in a very large and complex project. Her text and graphic edits resulted in a much more succinct and user-friendly document and our experience working with her continues to impact how we approach our projects today.”
Patty Adell and Randy Nigrelli, RESGroup
RESGroup
New YorkRESGroup
New York -
Derman-Verbakel Studio
Tel Aviv -
SARL D’Arch. F. Nordemann
Paris -
Electro-Media
Maryland -
STOSS Landscape Urbanism
Boston -
Gensler SF
San Fransisco -
Studio SUMO
New York -
“Andrea’s combination of big picture thinking and careful attention to detail was evident at every turn when she worked with us and our consultants to clarify goals and set directives on a complicated public planning project. GMDC hired her mid-way through to steer the process to completion, and we couldn’t have done it without her.”
Paul Parkhill, Executive Director, Spaceworks (former Director of Planning and Development, GMDC)
GMDC
BrooklynGMDC
Brooklyn -
“Andrea helped us both identify our audience and genuinely differentiate our firm. Through pointed dialogue she helped us cut through the ambiguity of our language to get at who we really are. We’ve never been the same.”
Michael Tower, Studio Tractor
Studio Tractor
New YorkStudio Tractor
New York -
Hamilton Anderson Assoc.
Detroit -
Talentstar
San Fransisco -
Landworks Studio
Boston -
Taylor and Burns Architects
Boston -
LevenBetts Studio
New York -
Gora Art + Landscape
Malmö, Sweden -
STEPHANIEGOTO
New York -
Christoff:Finio architecture
New York -
Collaborating with Andrea is always as illuminating as it is fun. She has a great talent for helping untangle complicated information in order to find clarity. As a sole proprietor, I find Andrea’s counsel and strategic assistance an invaluable contribution to my organization’s success. Rachel Crawford, Executive Director, desigNYC
desigNYC
desigNYC
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Henning Larsen Architects
Copenhagen, Denmark -
Safdie Architects
Boston, MA -
Trahan Architects
New Orleans, LA -
The WaterLore Project
Melbourne, Australia -
AIA New York Chapter
New York, New York -
Belmont Freeman Architects
New York, New York -
Abel Bainnson Butz
New York, New York -
bf studio-architekten
Berlin, Germany